Wednesday, September 14, 2011

Adidas AdiZero Hagio – First LooK

It looks like Adidas has decided to replace the AdiZero Rocket come January of next year.  If they get the shoe right, it could be a huge success, if they don't this could end up being a hugely unpopular move...

The following article is from the Runningwarehouse blog.

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adidas adiZero Hagio Men's Shoe (Hagio sample with incorrect "Feather" name shown)

Come January 2012, the hugely popular adidas adiZero Rocket will be gone and in its place will be the adiZero Hagio (MSRP $90).

The Hagio carries over the midsole from the Rocket. But with a lighter upper and new outsole, the Hagio is expected be an ounce lighter than the adiZero Rocket. The featherweight upper utilizes vast areas of open mesh for superior breathability and weight reduction. Strategically placed laminated overlays help secure the foot and deliver a sleek appearance.

By stripping away oustole material, the Hagio is more flexible than the Rocket and additional weight savings are found in the outsole design.

All of the standard adidas technologies are still here. Full forefoot ADIPRENE adds durable comfort and provides good rebound for a responsive toe-off. The TORSION SYSTEM maintains structural integrity of the midsole’s midfoot. ADIWEAR provides durable wear at the heel and blown rubber in the forefoot provides added cushioning is light in weight.

Built on a 6mm heel-toe offset, the low-profile Hagio is ideal for faster running and racing. Specified at 6.0 ounces (sample men’s size 9.0), this shoe weighs the same as the Brooks T7 Racer, but should deliver greater durability. Expect this shoe to compete directly with the Asics Hyperspeed 4 and Saucony Type A4 ( the Hyperspeed 5 and Type A5 will be available February 2012).

Of note, the Hagio name  pays homage to the shoe designer of the same name who has had a great influence over the development many adiZero racing shoes.
adidas adiZero Hagio - outsole view (sample shown)
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The shoe really sounds promising - nice weight, and about the same drop as the hyperspeeds.  If they can deliver on the greater durability it could be a great shoe (especially seeing as how my hyperspeeds have lasted  only about 150 miles...)

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